Progressive event experience at Association events can have a direct impact on fund-raising, brand development and networking with the right people. Adding a mobile app to the event experience can help demonstrate a technological advancement to the event and create new avenues for discussion as well as interaction.
Needless to add, cost savings by reducing printing costs of event guides, flyers etc. and the ability to connect with attendees both before and after the event can only have a positive impact on the influence of the Association.
e2m.live mobilized the Bill & Melinda Gates Foundation event which empowered them to conduct live Q&A sessions, facilitate attendees to provide anonymous feedback and allow them to share photos with others in the organization.
Some of the highlights of e2m.live roll-out for SingTel:
Singapore Telecommunications Limited, commonly known as Singtel, is a leading telecom group in Asia providing a diverse range of services and has over 130 years of operating experience. The e2m.live framework was used to develop an app for SingTel FMCC 2011.
The app served as a portable event guide allowing the delegates to view details of the conference and communicate with the organizers easily.
Some of the highlights of e2m.live roll-out for SingTel:
Many of the features of this version went on to become part of the main audience app version of e2m.live.